Here's How Rob Kardashian Makes His Money

Publish date: 2024-06-06

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There was a time when Rob Kardashian was in the public eye as much as his famous mom and sisters – but the reality star was always the subject of heavy criticism, over everything from his appearance to his personal life.

After his high-profile break-up from Blac Chyna (the mother to his daughter, Dream), which included multiple lawsuits and allegations of abuse, Rob took a step back from the spotlight in 2016.

Nowadays, Rob is seldom photographed in public, and almost appears on his family’s reality shows or in-person events. He’s also off social media for the most part.

Even his Instagram account – which boasts over three million followers – says: “Robert Kardashian does not post to this account. Account is run by Jenner Communications.”

Updated, November 2023: For the most part, Rob Kardashian has continued to shy away from the spotlight constantly trained on his family.

However, on October 30th, Rob was the subject of entertainment news – specifically, a story about his mother Kris Jenner sharing Kardashian family photographs to Instagram for Halloween. British tabloid The Sun reported that Jenner's post coincided with a "surprise appearance" featuring Rob Kardashian on the family's Hulu show.

Rob "made a voice appearance on the show via a phone call with Kris, but fans were infuriated by how the events unfolded," after Kris Jenner posed an explicit question about his former brother-in-law Scott Disick's love life.

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With Rob largely out of the public eye, it’s led many to wonder how he’s affording to keep up with his family’s luxurious lifestyle – Rob is reportedly worth $10 million.

Below, we take an insider look into how Rob makes a living away from the cameras.

Career On Reality Television

There was a time when Rob was a regular on Keeping Up With The Kardashians. One report claimed he was making $50,000 per episode at one time.

Rob also appeared on Khloe Kardashian’s spin-off show Khloe & Lamar, and had a stint on Dancing with the Stars.

He even had his own reality show briefly with his then-fiancé Blac Chyna, called Rob & Chyna. While it was canceled after two seasons (following the couple’s break-up), Rob could have easily raked in a six-figure profit from the show.

Rob isn't involved with his family’s new Hulu show The Kardashians (for the most part), and remains likely to keep his distance.

But it’s possible that Rob is making royalties off old reality show episodes he’s starred in. Residuals would likely form a small but significant portion of his income, based on the popularity of its early seasons.

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Rob Owns Multiple Businesses

Like his sisters, Rob owns a variety of businesses that provide him with a steady income stream.

He owns Grandeza hot sauce, sock company Arthur George, and Halfway Dead, a clothing brand.

Six-Figure Social Media Collaborations

Even though Rob doesn’t post to his own Instagram account, there are occasional updates shared to it, some of which are promotional.

Like many with a large social following, the Kardashian-Jenner family is notorious for promoting brands and products online in exchange for a fee and commission.

The family can earn millions from a single social media post. Sister Kylie Jenner has reportedly earned as much as $1.8 million for an Instagram post, while Kim Kardashian has made $1.6 million.

Rob has significantly [fewer] followers than his sisters. Kylie, for example, is one of the most followed people on Instagram, currently sitting with 382 million followers.

So, it’s unlikely that he makes a million per social media post.

However, Rob still does have social platforms with millions of followers as well as a very famous name to use to his advantage.

So, he likely earns a pretty penny from social media collaborations.

Rob’s Family Helps Him Financially, Too

Rob may have a few streams of income thanks to his business profits and social media collaborations, but his family has stepped in to help him pay for things in the past.

In a 2016 episode of Keeping Up With The Kardashians, Rob’s sisters got angry at their mother after they learned Kris was buying a house for Rob.

They said that at the age of 30, Rob ought to be buying his own house.

Kim said, “ You should not be paying for your son that is almost 30 years old to buy a house.” Then Khloe added, “Drop him. Cut the cord.”

Kris eventually gifted a mansion to Rob that she bought for $2.285 million. He sold it a year later (in 2017) for $2.44 million.

There was also a time that Rob crashed at his sister Khloe’s home for an extended period of time while she was married to Lamar Odom.

“Rob lives with me now and I wouldn’t have it any other way. I love having him with me,” Khloe confirmed in 2015.

It’s unclear to what extent Rob’s family is helping him out financially, if at all. But the Kardashian-Jenners have proven they’ll go to great lengths to help their family members.

So, if Rob was in a difficult position – or they just wanted him to be able to afford a luxurious family trip – it wouldn’t be surprising if they helped him foot the bill.

He Can Afford $20,000 In Child Support

Another sign that Rob isn’t necessarily struggling financially is how much child support he was once ordered to pay to former partner Blac Chyna, to support Dream.

At one point, the reality star was paying $20,000 a month in child support. In California, it’s typical for a noncustodial parent to to pay roughly 25 percent of their income toward child support.

If Rob Kardashian's purported $20,000 child support obligation was based on his average monthly income, the figure suggests he averaged around $80,000 per month in income not otherwise exempted from such calculations.

Extrapolating from that standard percentage suggests Rob's child support obligations were based on income just under six figures a month.

However, the child support arrangement was revised in 2019, after it was determined Rob covered the majority of his daughter’s living expenses.

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